google-analytics Tutorial

Google Analytics and the Google Analytics developer platform allows you to collect, configure, and analyze your data to reach the right audience.

Libraries and SDKs for tracking

  • Web Tracking (analytics.js): Measure user interaction with websites or web applications.
  • Android: Measure user interaction with Android applications.
  • iOS: Measure user interaction with iOS applications.
  • Measurement Protocol: Measure user interaction in any environment with this low-level protocol.
  • Unity: Track user interactions in Unity games.
  • AMP HTML: Track user interactions in AMP pages.

APIs for reporting and configuration

  • Core Reporting API: Query for dimensions and metrics to produce customized reports.
  • Embed API: Easily create and embed dashboards on a 3rd party website in minutes.
  • Multi-Channel Funnels Reporting API: Query the traffic source paths that lead to a user’s goal conversion.
  • Real Time Reporting API: Report on activity occurring on your property right now.
  • Metadata API: Access the list of API dimensions and metrics and their attributes.
  • Management API: View and manage accounts, properties, views, filters, uploads, permissions, etc.
  • Provisioning API: Create Google Analytics accounts and enable Google Analytics for your customers at scale.